Just 1/3 Black People Feel Authentically Represented in Media, Reveals Study
Only one-third of Black audiences feel that they are authentically and accurately represented in media and marketing campaigns, according to a new report. Nielsen’s latest Diverse Intelligence Series report, “Amplifying Black voices in media: Creating informed, thoughtful and authentic experiences,” revealed that 59% of Black viewers are more likely to buy from brands that feature … Continue reading Just 1/3 Black People Feel Authentically Represented in Media, Reveals Study
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