GroupM, WPP’s media investment group, has announced that 20 clients have pledged to spend at least 2% of their total annual media budgets with Black-owned media companies; through the firm’s recently introduced Media Inclusion Initiative.  Committed clients include AARP, adidas, Citizens, Danone, DoorDash, Ferrara, General Mills, L’Oréal USA, Mars, MGA Entertainment, Mizkan America Inc, Nestlé, No7 … Continue reading 20 firms commit to spending 2%+ of annual media budget with Black-owned suppliers