REVEALED: Best Places To Work for Parents

Cisco, Hilton and Comcast NBCUniversal have been crowned as the top three Best Places To Work for Parents in 2020 by Great Place to Work. 

The latest ranking recognises the 100 companies whose support for parents has stood out during an unprecedented and challenging year for employees with caregiving duties. The 100 organisations named Best Workplaces for Parents earned this prestigious award because they have consistently created positive experiences for their working parents trying to juggle jobs with remote education, quarantines and so much more in 2020.

TOP 10 WORKPLACES FOR PARENTS

So which companies have provided standout support during an unprecedented and challenging year for employees with caregiving responsibilities? The Top 10 Best Workplaces for Parents, according to Great Place To Work include:

1. Cisco 
2. Hilton
3. Comcast NBCUniversal
4. UKG (formerly ULTIMATE SOFTWARE)
5. PricewaterhouseCoopers LLP
6. Deloitte
7. Edward Jones
8. Wegmans Food Markets, Inc.
9. American Express
10. Slalom, LLC

“These organisations are excelling in doing right by their working parents and parents-to-be,” stated Great Place to Work CEO Michael C Bush. “One of my favourite findings from this research is that when companies are great for parents and aspiring parents, they tend to be great for everyone else as well.”

Companies that invest in employees and their families experience higher levels of innovation and reap significant competitive advantages in employer branding, retention and productivity, according to the latest findings from Great Place to Work.

INVESTING IN PARENTS PAYS OFF

Despite tough times, the Best Workplaces for Parents are proving that it is possible to build a positive employee experience for parents and parents-to-be. And when companies make that investment, their businesses and their employees’ children are better off as a result. In fact, when companies reduce burnout and invest in staff and their families, their employees are 20 times more likely to stay and see 5.5 times more revenue growth thanks to greater innovation, higher talent retention and increased productivity, confirmed the Best Workplaces for Parents research, carried out by Great Place To Work and healthcare firm Maven Clinic.

So what are the Best Workplaces for Parents doing to ensure they they keep parents motivated and engaged? They are thinking beyond maternity leave to support employees throughout the entire journey of planning and raising a family. For example:

• 78% are supporting working parents’ childcare needs by helping them find childcare or backup childcare (56%) and offering parent employee resource groups (61%).
• 81% are providing reimbursement for fertility treatments, and over the past three years, nearly half have increased their coverage.
• They are also offering benefits like telemedicine for pregnant and postpartum families (49%), return-to-work career coaching (48%) and breast milk shipping (52%).

Looking after working parents’ needs should be a high priority for companies now, particularly with rising Covid-19 cases across both the US and Europe leading to increasing restrictions and school closures, to prevent rising cases of employee burnout especially among working parents, as reported.